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6 STEPS TO APPLYING FALSE LASHES LIKE A PRO!

"I don’t wear false lashes because they’re just so hard to put on!" - you’ve definitely heard someone say that before, and it can be tricky if it’s your first time. That’s why we decided to put together our BEST tips and tricks for you, false lash beginners, so everyone can enjoy Presence Luxury lashes! For all you lash beginners and lovers, we created a set so you can get the most precise lash application every time! With a little practice and the right tools, you won’t think twice about adding falsies to your makeup routine. Adding lashes is the cherry on top of every look. It pulls the entire makeup look together. Even if you are not wearing a full...

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DISCOVER THE POWER OF KNOWING YOUR EYE SHAPE

What Are the Different Eye Shapes and Why Do They Matter? Hey there! We have a question for you....  Do you know your eye shape?  This might seem like a silly question, but you would be surprised how many people actually don't know their correct eye shape! If you are reading this and do not know what yours is...not to worry, we are here to help!  But before we get into all that, let’s start with why it’s important to know your eye shape. Why Does Eye Shape Matter? We get this question a lot. “What are the different types of eye shapes? What is my eye shape? Why is it important for me to know my eye shape? I have...

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STRIP LASHES VS LASH EXTENSIONS

It’s the question that many lash lovers find themselves pondering from time to time...  Lash extensions or strip lashes??  There are pros and cons to both, but ultimately you have to weigh the options for yourself and see which one best fits your lifestyle.  We interviewed a lash veteran on both strip and extensions to get her take on the two. Here’s what she had to say:  PLL: Can you tell me a little bit about lash extensions?  “Lash extensions are individual lashes made of mink or synthetic hairs that are glued onto your real lashes. They use a very strong glue so it can last on your lashes for weeks at a time.”  PLL: Why did you decide to...

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HOW TO KEEP YOUR LASHES CLEAN

                       For a very long time, being clean in the cosmetics industry has been a top priority for many reasons – primarily safety of course. Following sanitary practices is a must whether you’re a makeup artist or retail employee. This also applies to clients who are bringing products home, wearing them daily, and using the same brushes to apply various products. Unless you want a nasty eye-infection or acne splattered across your skin, then you need to understand how important cleaning your makeup brushes on a regular basis is. And the same principal goes for your false lashes! So let’s dig deeper into why you should be cleaning your false lashes and...

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